⁨FÉLICE VAN DER SANDT⁩

Strategic Partnerships

Félice van der Sandt is a distinguished commercial business and concept developer with a robust foundation in regenerative design and placemaking. Her career spans over 15 years, during which she has seamlessly integrated creative strategies with corporate objectives, emphasizing sustainability and innovation.

Academically, Félice's journey began with a Bachelor of Business Administration in International Business Management and Studies from the Amsterdam University of Applied Sciences. She further enriched her global perspective by studying at Universidad Del Pacifico in Ecuador. Pursuing her passion for media, she earned a Master's Degree in Media Practice from the University of Sydney, where she honed her skills in media and communication. Additionally, she undertook Junior Studies at University Prep Seattle, laying a diverse educational foundation.

Professionally, Félice has held pivotal roles that showcase her versatility and leadership:​

  • Concept & Proposition Development at Seats2meet.com: Here, she was instrumental in crafting innovative concepts that bridged the gap between entrepreneurs and collaborative workspaces.​

  • Creative Business Strategist (Freelance): As a freelancer, Félice collaborated with various startups, refining their business models and guiding them towards sustainable growth.​

  • Brand Partnerships & Retail Manager at The Student Hotel: In this capacity, she cultivated strategic partnerships and enhanced brand presence, contributing significantly to the company's expansion.​

  • Roles at IMA - Influencer Marketing Agency and Royal BAM Group nv: These positions allowed her to delve into influencer marketing and business innovation, further broadening her expertise.​

Entrepreneurially, Félice is the visionary behind several ventures:​

  • Founder of House of Fetch: A niche wallpaper brand that reflects her keen eye for design and market trends.​

  • Founding Partner of ROSE + NINE: A stylish bag brand that epitomizes her ability to identify market gaps and develop unique solutions.​

  • Creator of Phyto Playgrounds: An innovative countryside cultural home and workspace designed for creators, future-thinkers, and changemakers, harmonizing development with nature through curated spaces and events promoting holistic, regenerative practices.​

Félice's commitment to regenerative business principles is evident in her creation of programmes that inspire businesses to integrate sustainable innovation into their operations and culture. Her projects in regenerative hospitality and placemaking in The Netherlands and Italy stand as testaments to her dedication to increasing health and biodiversity through connected leadership.​

Beyond her professional endeavors, Félice is deeply involved in coaching impact scale-ups, fostering partnership and ecosystem development, and championing circular business models. Her holistic approach combines creativity with a results-driven focus, making her a respected leader and a catalyst for change in the entrepreneurial landscape